Tell us about your company. What inspired you to start it?
Who are your cofounders and what makes you a great team?
I founded Wf1 on my own, but I’ve been lucky to have worked with a number of incredible women over the years, including my current team. What has helped to create cohesion and trust is an ethic of transparency that has helped us work through difficult moments and put our fuel towards our individual well-being, as well as that of our organization. I hire people who can embody the ideals of sisterhood, collaboration, and connection that I believe are aspects of feminine leadership. We are an intergenerational staff with a variety of talents, and while we all have our own areas of expertise, I have made sure that Wf1 is a welcoming environment that values every single person’s feedback and contribution.